The Additive Advantage Podcast
In today’s volatile markets, organizations face a brutal balancing act: the relentless pressure to innovate faster while maintaining operational excellence. Additive manufacturing (AM) was supposed to be the game-changer. But for many companies, it’s become a slow burn of money, time, and credibility.
We’ve seen it up close: $4 million spent, 18 months passed, a dozen engineers assigned—and still no outcomes. Pilots stall. Production doesn’t scale. ROI never makes it to the P&L. If you’re a GM or SVP who championed AM and now find yourself watching money burn while results slip away—you’re not alone.
The truth? Most companies treat additive as a technical side project, handed to engineering and isolated from the business, with the expectation it will somehow deliver like magic. But innovation without execution is just expense.
That’s where the Additive Advantage Model comes in—and this podcast brings it to life.
Hosted by Shon Anderson and Dani Mason, with a combined 20 years of additive manufacturing experience, The Additive Advantage Podcast brings you real conversations with industry leaders who have been in the trenches of transformation. These aren’t fluffy tech chats—they’re straight-talk interviews about what it really takes to make additive deliver.
The Additive Advantage Podcast
Introducing the Additive Advantage Podcast
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Join hosts Dani Mason and Shon Anderson as they pull back the curtain on what it takes to drive technology-fueled business growth. With 40 years of combined experience, they reveal how to transform additive manufacturing from endless pilots into real business results. Discover the Additive Advantage model, a strategic roadmap and AI-enabled toolset designed to connect your strategy with execution and deliver ROI.
Tune in to hear from industry leaders who have successfully navigated these challenges. If you're ready to make innovation deliver, this podcast is for you!
#AdditiveManufacturing #Innovation #BusinessGrowth
About the Show
The Additive Advantage Podcast explores what it really takes to turn additive manufacturing into a scalable, performance-driven business capability. Hosted by Dani Mason and Shon Anderson, the show features real conversations with leaders accountable for outcomes — not hype.
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Follow The Additive Advantage Podcast on Apple Podcasts and Spotify, watch full episodes on YouTube, and follow us on LinkedIn to stay up to date on new episodes and insights.
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About the Hosts
Hosted by Dani Mason and Shon Anderson, industry leaders with deep experience in technology and additive manufacturing.
